World Rugby aims to host a Six Nations match in the United States, offering financial incentives to unions. However, England has effectively ruled itself out, citing the lucrative nature of fixtures at Twickenham.

With the 2031 World Cup set for the US, World Rugby seeks to enhance the sport's profile despite concerns about rugby union's current state in the country. They are eager to stage high-profile matches, with Baltimore hosting a critical Test between South Africa and New Zealand this Saturday.

Previous attempts to attract the British & Irish Lions to Las Vegas for a stopover en route to Australia in 2025 failed. Yet, England did compete against the USA in Washington that summer, while New Zealand faced Ireland in Chicago last autumn. The 2030 finals weekend of the Nations Championship is also planned for the US.

Bringing a Six Nations match to America is significant, given the financial value of home championship fixtures. World Rugby suggests a potential Ireland vs. Italy matchup, considering the expat communities in the region.

England reportedly generates around £10m from a home Six Nations match, with Twickenham fixtures accounting for about 85% of the Rugby Football Union's revenues. Insiders deem the likelihood of a championship fixture in the US as very slim due to contractual obligations with Allianz and potential backlash from fans.

Should other unions show interest, the Six Nations committee and tournament broadcasters would need to agree. World Rugby's CEO Alan Gilpin noted that recent events demonstrate the financial viability of such matches in the US, emphasizing the need for rugby to pursue greater economic sustainability.