The New York Knicks' OG Anunoby has expressed optimism about the forthcoming NBA Europe league, stating it could elevate basketball in the United Kingdom to new heights. Scheduled for launch in October 2027, the league aims to feature 12 to 16 European teams, with London and Manchester anticipated to be key cities.

Final bids for franchise ownership were due in June, with the NBA reportedly receiving offers ranging from $500 million (£372 million) to $1 billion (£745 million) for each host city. Anunoby, who played a pivotal role in the Knicks’ first NBA title win since 1973, is recognized as the leading UK player in the league.

In a statement to BBC Sport, Anunoby remarked on the league’s potential impact:

I think it is amazing. Basketball continues to grow, especially here in London and in Manchester. It's exciting and I think it is going to take basketball to another level out here.

The launch plans are reportedly "on track," coinciding with the 2027-28 NBA season. Laura Pinnell, vice-president of the NBA's Consumer Group, noted the significant interest in NBA Europe during the bidding process, emphasizing the UK's potential as a major market for the league.

She stated,

The growth opportunity is incredible and actually a London franchise, there is discussion about a Manchester franchise. All of which are great opportunities for fans and also, youth and participation.

With these developments, the future of basketball in the UK looks promising.