Formula 1 prepares for an exciting season launch event in Milan from February 18-20, 2027. This marks the second-ever launch event, following the successful F1 75 Live in London in February 2025.

The upcoming F1 Live Milan promises to be even more immersive, featuring a three-day fan festival. The highlight will be F1 The Show on the opening night, showcasing appearances from drivers and principals of all 11 teams, along with various music and entertainment acts.

F1 president Stefano Domenicali emphasized the event's focus on fan engagement:

We are always thinking big and pushing boundaries. F1 Live Milan is going to be an incredible experience created with our fans at its heart.

• He aims to immerse fans in the sport, stating, "We want them to feel that they are not simply watching the sport, but they are truly immersed in it."

Domenicali highlighted the significance of this event as part of F1's ambition to connect with a global audience while maintaining the essence of racing. He expressed excitement for the festival atmosphere:

Building on the extraordinary success of F1 75 in London, F1 Live Milan will transform the city into a Formula 1 festival for three unforgettable days.

Fans can expect a warm welcome from locals, and tickets will be available later this year. The launch event will also be broadcasted for those unable to attend in person.