The running back market experienced a significant resurgence with Christian McCaffrey's two-year, $38 million contract extension with the San Francisco 49ers in 2024, averaging $19 million per year. Prior to this, Saquon Barkley made headlines by becoming the league's first $20 million running back in 2025 with a $41.2 million deal from the Philadelphia Eagles.

Derrick Henry also secured a $30 million extension with the Baltimore Ravens, while other notable contracts included Kenneth Walker III and Breece Hall, both signing for over $14 million per year.

As of now, six running backs earn more than $14 million annually, and this number could rise to nine. Jonathan Taylor, in the final year of his $42 million contract with the Indianapolis Colts, seeks a new deal that reflects his performance, having led the league with 20 total touchdowns and ranking third in rushing yards last season.

Jahmyr Gibbs and Bijan Robinson, both first-round picks and dual-threat running backs, appear ready to reset the market when their contracts come up. Robinson led the NFL with 2,298 yards from scrimmage last season, while Gibbs followed with 1,839 yards. Given the proactive approach of the Detroit Lions in signing first-round picks, Gibbs is likely to secure a new deal sooner than Robinson, who may have to wait until after his fourth season with the Atlanta Falcons.

The potential for either player to become the NFL's first $25 million running back looms large, representing a significant market increase. With recent contracts setting new benchmarks, the average increase in the running back market has been around 11.2%. Although hitting $25 million in the current climate may be ambitious, it remains a possibility for Robinson by 2027.

In conclusion, as the running back market evolves, the financial landscape for players like Gibbs and Robinson will likely shift dramatically, making their upcoming deals pivotal in the changing economics of the NFL.